We are delighted to announce that we have been honored with two awards at La Nuit Des Rois 2023 in the Good & Impact – Responsible Advertising and Employer Branding categories. The awards recognize the best digital marketing campaigns, programs and initiatives based on two main criteria: performance and innovation.
The awards recognize companies that use responsible advertising to promote campaigns that drive social and environmental change and those that create positive work environments while consistently meeting the needs of their employees.
The official award ceremony for La Nuit Des Rois takes place on May 24th, with a jury that is composed of C-suite/marketing decision makers from top brands such as Microsoft, Orange, The Walt Disney Company, Renault and Danone.
We were awarded the Good and Impact prize in recognition of our campaign with the multinational energy provider ENGIE and agency Blue449. Ogury leveraged two of its proprietary flagship formats, Thumbnail Ad and Header Ad, to drive superior attention to ENGIE’s electric vehicle charging station. These charging stations support consumers’ transition to cleaner and more sustainable mobility options.
Ogury’s campaign was also able to significantly reduce the greenhouse gas emissions tied to this campaign and was measured as 33% more environmentally efficient based on an assessment by IMPACT+, a third-party provider that measures the energy consumption of digital activations.
Ogury’s award for Employer Branding highlights our ability to create a great working environment where the needs of our employees are met. Since 2020, we have made major strides in building out our Diversity, Equity and Inclusion strategy while introducing new events and initiatives for Women’s Month, Mental Wellness Month, Pride Month and Movember.
Additionally, we created the Global Values Award and Ogury Manager Academy to recognize employees who best embody Ogury’s culture and values on a daily basis and provide training to equip Ogurians with the important skills required to succeed.
We would like to extend a huge thank you to ENGIE, Blue449, the jury panel and the event organizers for all their support in helping us achieve this win. We also want to say congratulations and thank you to all the Ogurians who’ve participated in delivering successful campaigns and creating a culture and community at work that’s positive and uplifting.
Watch this space for more award updates, and while you are here, subscribe to our newsletter to keep up to date with more good news, industry trends and thought leadership content.
